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American Gold Rush Black-Eyed Susan: Gold After the Lavender Harvest

A wide, native black-eyed Susan that covers itself in golden daisies from midsummer into fall and shrugs off the leaf spot that browns others.

Great Lakes Lavender Farm 3 min read

American Gold Rush Black-Eyed Susan: Gold After the Lavender Harvest Save

American Gold Rush black-eyed Susan grows into a broad dome, wider than it is tall, smothered in golden yellow daisies with dark chocolate cones. Hundreds of flowers sit at an even height from midsummer into early fall, with a few hanging on until frost. It has been named Perennial Plant of the Year and an All-America Selections winner.

Its real party trick is in the leaves: thinner and hairier than older black-eyed Susans, they resist Septoria leaf spot, the fungus that turns so many plantings brown in humid summers.

American Gold Rush at a glance

Trait What to expect
Botanical name Rudbeckia 'American Gold Rush'
Flowers Golden yellow daisies, 2 to 3 inches, dark cone
Foliage Narrow, medium green, softly hairy
Size 22 to 26 inches tall, 40 to 44 inches wide
Bloom Starts mid-July, peaks mid-August, into early fall
Hardiness USDA zones 4 to 9
Light Full sun to light shade
Wildlife Excellent for pollinators; seeds for birds; moderately deer resistant

Purple first, then gold

Lavender and black-eyed Susans are a natural relay. The lavender carries late June and July, and just as you are cutting bundles and shearing plants, American Gold Rush opens its first flowers. By mid-August the bed is a dome of gold beside gray-green lavender foliage, and the yellow and purple sit opposite each other on the color wheel, so any lingering lavender spikes look extra vivid.

Because one plant spreads well over 3 feet, it is a good choice for filling the back or end of a lavender bed. Give lavender its own airspace; do not let the dome flop over the lavender crowns. Lay it out in the Companion Plant Planner.

Planting and care

  • Site: full sun to light shade in average, well-drained soil.
  • Water: steady water the first season, then it tolerates short dry spells.
  • Deadheading: extends bloom, but leave the last flowers to form seed heads.
  • Winter: leave stems and seed heads standing for birds and winter interest. Cut back in early spring.

Its resistance to Septoria leaf spot makes it a better bet in humid Michigan summers than many older black-eyed Susans, though powdery mildew and aster yellows can still turn up now and then.

For the vase and the birds

It is a good cut flower. Cut stems when the petals are fully open, and pair them with fresh lavender for a cheerful late-summer jar. Whatever you do not cut becomes seed heads that goldfinches and other birds pick through well into winter.

The plug tray

American Gold Rush comes as a 72-cell plug tray, which suits mass plantings, prairie-style beds and growers potting up their own stock. See the product page for current availability.

Frequently asked questions

Is it a native plant?

It is a selection of a black-eyed Susan native to North America, well suited to native and pollinator gardens.

Will it spread everywhere?

It forms a wide mound. Deadheading limits self-sown seedlings if you want it to stay in place.

How is it different from older black-eyed Susans?

It is shorter and wider, with hairy leaves that resist the leaf spot that browns many older plantings.

Keep exploring

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