About Peterson Winery
Peterson Winery is a father-and-son operation in Sonoma County's Dry Creek Valley. Fred Peterson came to the valley in 1983 to develop vineyards, founded the winery in 1987 and planted his own vineyard on Bradford Mountain. His son Jamie joined in 2002 and has been the winemaker since 2006. The winery calls its hands-off style in the cellar "Zero Manipulation."
For almost twenty years the winery worked out of an old red barn off Lytton Springs Road, then moved in late 2005 to Timber Crest Farms on Dry Creek Road, a property shared by several small wineries. The tasting room is Building #7 there. Wines come in several lines, including Bradford Mountain estate bottlings such as Zinfandel, Cabernet Sauvignon and a white blend, plus Dry Creek Valley and Tollini Vineyard wines, and even bag-in-box and large formats.
The tasting room is open daily from 10 a.m. to 3 p.m. Walk-ins are welcome on Fridays and Saturdays, and Sunday through Thursday is by appointment. A standard tasting covers six wines and costs $20 per person for groups of up to nine, refunded when each taster buys two or more bottles; groups of ten or more pay $35 each. Seated tastings happen indoors and outdoors as space allows. Timber Crest Farms has picnic grounds with valley views and a bocce court for after your tasting.
Purple Hills Lavender Farm near Geyserville is about 20 minutes north. Picnic among its lavender rows in the morning, then come back down Dry Creek Road for an early-afternoon tasting, since Peterson closes at 3.
What to do
- Taste six wines, including Bradford Mountain estate Zinfandel and Cabernet Sauvignon
- Picnic on the Timber Crest Farms grounds with views over Dry Creek Valley
- Play bocce after your tasting
- Walk in on a Friday or Saturday, or book a weekday appointment
- Take home bag-in-box or large-format wines
Season, hours and prices
- Season
- Tasting room open daily year-round, 10 a.m.–3 p.m.
- Hours
- As of October 2026: daily 10 a.m.–3 p.m.; walk-ins Friday and Saturday, appointments Sunday–Thursday
- Admission
- 2026: $20 per person for groups up to 9 (refunded with purchase of two or more bottles per taster); $35 per person for groups of 10 or more
Good to know
- Age
- 21 or older to taste or drink alcohol
- Reservations
- Walk-in Friday–Saturday; appointment required Sunday–Thursday
Tips for your visit
- Call or email ahead for any Sunday–Thursday visit, which is appointment only
- Arrive early, since the tasting room closes at 3 p.m.
- Look for Building #7 at Timber Crest Farms
- Plan a designated driver for the valley roads
Pair it with a lavender farm
Purple Hills Lavender Farm · about 20 minutes away
Purple Hills Lavender Farm is about 20 minutes north, so a morning in the lavender and an early tasting at Peterson fit one day.
Getting there
Questions
How much is a tasting at Peterson Winery?
$20 per person for groups of up to nine in 2026, refunded if each taster buys two or more bottles; $35 per person for groups of ten or more.
Do I need an appointment?
Walk-ins are welcome Fridays and Saturdays. Sunday through Thursday is by appointment.
Can I picnic there?
Yes. Timber Crest Farms has picnic grounds with valley views, and you can buy a bottle to enjoy with lunch.
🗺️ Part of the guide Things to Do Near the Lavender Farms of Santa Rosa & Northern Sonoma County, California
Checked in October 2026 against the business’s own website and local tourism pages. Hours and seasons change, so check with them before you go. How we check listings · Is this your business? Claim it free
