About Holland Marsh Wineries
Holland Marsh Wineries is a small-batch estate on Keele Street at the edge of Newmarket, near the rich farmland of the Holland Marsh. The Nersisyan family behind it has made wine for three generations, with roots in Armenia; they settled in Canada in the early 1990s and later returned to the craft. The list runs from the everyday Ephemere line (Pinot Grigio, Gamay Noir, Baco Gamay, rosé and a new Vidal Blanc) to Select and Reserve bottles such as a Cabernet Baco, a Sauvignon Blanc and a Reserve Merlot.
The tasting bar takes walk-ins on a first-come basis; tours need a reservation. The Boutique Tour & Tasting runs about 45 minutes year-round, Wednesday to Sunday, covering the grounds and production area before a six-wine tasting for up to six people. A Reserve Collection pairing tour at 4 p.m. pours five reserve wines with food in a private tasting room, and groups of ten or more can book a VIP tour with charcuterie.
Most seating is outdoors: a covered, heated patio, benches, rustic huts and a dock on the pond. Cheese and charcuterie boards are made daily in the wine shop, and the wood-fired pizza truck, which opens for the season in May, serves on weekends from noon to 5. Outside food and drinks aren't allowed. The estate also hosts weddings, private events and an early-December Christmas market with local vendors.
The Giving Place in Mount Albert is about 25 minutes east through East Gwillimbury, so the two fit into one summer afternoon north of Toronto.
What to do
- Book the 45-minute Boutique Tour & Tasting
- Taste library wines at the walk-in tasting bar
- Take the Reserve Collection pairing tour at 4 p.m.
- Eat wood-fired pizza on weekends, noon to 5, from May
- Sit on the heated patio or the dock by the pond
- Shop the Christmas market in early December
Season, hours and prices
- Season
- Tours year-round, Wednesday to Sunday; weekend pizza from May; Christmas market in early December
- Hours
- Tour times as posted October 2026: Wed–Fri 12:30 and 2:30; Sat–Sun 11, 12:30 and 2:30; Reserve pairing tour Wed–Sun at 4
- Admission
- Tours $25–$42 per person (as posted October 2026)
Good to know
- Age
- 21 or older to taste or drink alcohol
- Dogs
- Allowed on the outdoor grounds; service animals only indoors
- Reservations
- Required for tours; tasting bar is walk-in
Tips for your visit
- Outside food and drinks, including open bottles bought elsewhere, aren't allowed.
- Groups of six or more fall under a cancellation policy.
- The wine isn't sold in stores, so buy it at the estate or order online.
- Plan a designated driver if you're tasting.
Pair it with a lavender farm
The Giving Place · about 25 minutes away
The Giving Place in Mount Albert is about 25 minutes east, an easy pairing with a tour and pizza lunch.
Getting there
Questions
Do I need a reservation?
Only for tours. The tasting bar takes walk-ins, first come, first served.
Are dogs welcome?
Dogs are welcome on the outdoor grounds; only service dogs may go inside.
What does a tour cost?
As posted in October 2026: $25 per person for the Boutique Tour & Tasting, $42 for the Reserve Collection pairing tour and $35 for the VIP tour (10-guest minimum).
🗺️ Part of the guide Things to Do Near the Lavender Farms of Caledon, Erin & Orangeville, Ontario
Checked in October 2026 against the business’s own website and local tourism pages. Hours and seasons change, so check with them before you go. How we check listings · Is this your business? Claim it free
